De Luca Fine Foods arrives in Hamilton

Rockland Variety becomes an official De Luca Fine Foods Distributor for the Hamilton and surrounding area as of September 05, 2015.

Almost seven years ago, De Luca Fine Foods opened a retail store in Hamilton, ON but under the name of Warehouse Foods. The location only remained opened for approximately six months due to a shortage of parking space in the plaza. A Corporate decision was made and the store was closed. A variety store in the same plaza took on some of our products to retail since a small clientele had been created during our stay in the city. Since the name in Hamilton was not well established, the owner of Rockland Variety decided to carry a limited selection of the De Luca Line and see how it would go. For the last seven years, Rockland Variety slowly created a customer base for the product in the Hamilton, Ancaster, Burlington, Stoney Creek, Oakville and Toronto GTA area. Due to a lack of freezer space, Rockland was not able to carry most of the De Luca line and that limited the sales growth of our product to our customer in the area. A double door freezer was placed in the store and now the full line is available to De Luca customers

Rockland Variety is located at the corner of Rymal Road, East and Rockland Avenue in Hamilton on the mountain. They are open from 8:00 am to 10:00 pm seven days a week. The store is owned and operated by Dal and his wife Bal. They are very knowledgeable in the product line and will offer the same service that made De Luca Fine Foods a household name in many parts of Ontario. We welcome Rockland Variety to our team of distributors.